Wednesday, 26 March 2014

ITV logo commissioning


  ITV is the UK's leading commercial terrestrial broadcaster and has the UK's leading portfolio of digital channels - ITV2, ITV3, ITV4 and CITV. Annually they invest around £1 Billion in content for its broadcast channels and ITV.com. 


ITV - biggest entertainment events, to original drams, major sport, landmark factual series and independent news. 

ITV2 - biggest digital channel in the UK and targets people aged 16 - mid 30's with a range of entertaining programming. 

ITV3 - home of quality drama and has grown to be second biggest digital channel in the UK. 

ITV4 - sport based  - targeted at men

CITV - free-to-air childrens channel

Commissioning areas

  • Entertainment and comedy - e,g. Ant & Decs Saturday Night Takeaway, Benidorm, Splash, Take me Out, The X Factor.
  Benidorm

  • Factual - e.g. Countrywise, Great Welsh Adventure - Griff Rhys Jones.
Countrywise

  • Daytime - e.g. This Morning, The Chase, Tipping Point, The Paul O'Grady show, Sunday Side Up.
This Morning

  • Drama - e.g. Mr Selfridge, Doc Martin, Broadchurch, Downtown Abbey, Scott & Bailey 
Broadchurch

  • Sport - e.g. Rugby, Football, French Open, Tour de France
Football 

  • Current Affairs - e.g. The Agenda, The World's Deadliest Wallpaper
The Agenda 

  • Digital channels - e.g. Celebrity Juice, The Only Way is Essex (Programmes shown on ITV2, ITV3, ITV4 and CITV.)
Keith Lemon, Celebrity Juice

  • Online - ITV Player - allows audiences to catch up on most programmes/episodes that they have missed or to watch again.
Online - The X Factor App
 








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